Welcome To The Free Stuff - Worditude

Copywriting coach for people selling their expertise and services online

Welcome to the free stuff

The Worditude Blog And Swipe Files

This is the entire back catalogue of blog posts and Swipe Files - some of which are in need of an update and may be littered with broken links and out-of-date offers. We’re working on fixing this up, but didn’t want to deny you the content just because it isn’t perfect.

I closed my membership after five years – here’s why

I closed my membership after five years – here’s why

Five years ago I launched The Worditude Club, a membership for business owners who wanted support and tutorials to help them write their own online copy.

On 30th April 2021, I closed it.

Why? Because it felt like the right thing to do at the time.

But that wouldn’t make much of a blog post, so here’s some background, highlights and the rationale for my latest decision.

We also talked about:

– The impact motherhood and mental load has on the kind of work women will pitch for.
– Leaving behind prestigious corporate brands and job security.
– The surprising advice she has when choosing the right social media platform for your audience.

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Janine Coombes – Building a business and a new identity after motherhood

Janine Coombes – Building a business and a new identity after motherhood

In this episode, Janine Coombes, a marketing coach for personal brands, about how she couldn’t hold back from starting a business after she left work to raise her family.

We also talked about:

– The impact motherhood and mental load has on the kind of work women will pitch for.
– Leaving behind prestigious corporate brands and job security.
– The surprising advice she has when choosing the right social media platform for your audience.

read more
March 2021 Working Time And Income Report

March 2021 Working Time And Income Report

March 2021 Working Time And Income ReportFor a little background on why I'm sharing my income and working hours publicly head over to Part 1 - Income & Hours Report for January 2021 This month I've restarted working with 1-1 clients, toyed with multiple ideas for...

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February 2021 Working Time And Income Report

February 2021 Working Time And Income Report

February 2021 Working Time And Income Report Welcome to the second installment in my quest to reach £100k revenue in a year, while working just 20 hours (if I'm lucky) each week. For a little background on why I'm sharing my income and working hours publicly head over...

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Instagram and Facebook post ideas for Virtual Assistants

Instagram and Facebook post ideas for Virtual Assistants

Instagram and Facebook post ideas for Virtual AssistantsThe simple system to generate social media content ideas for your va business   I could give you a list of 100 post ideas. But: 1 - How can I possibly match my social media ideas to your intended audience...

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January 2021 Working Time And Income Report

January 2021 Working Time And Income Report

January 2021 Working Time And Income ReportThis is the first blog post in my series about my quest to make a £100k revenue working just 20 hours per week. After some pretty intense months last year (completing a building project and working all the hours to help pay...

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Facebook Cover Ideas For Social Media Managers

Facebook Cover Ideas For Social Media Managers

Facebook Cover Ideas For Social Media ManagersI get it - you're a social media manager. Your Facebook cover needs to be p-e-r-f-e-c-t. That's how I feel every time I write a blog post (I'm a copywriter). But let's be honest - the success of your social media business...

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From Scratch Business Stories: Laura Pearman’s Covid Business Pivot

From Scratch Business Stories: Laura Pearman’s Covid Business Pivot

From scratch business stories

In this episode, branding photographer Laura Pearman shared how the Covid lockdown obliterated her plans for a Grand Tour of the UK, and how after just 48 hours of ugly crying under the duvet she’d formulated a bounce-back plan, and is now fully booked and loving her direction.

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Weekly Swipe – Natalie Gisborne’s Shop Page

Weekly Swipe – Natalie Gisborne’s Shop Page

Worditude Weekly Swipe Natalie Gisborne's Shop PageWelcome to The Weekly Swipe. In this edition, I am looking at Natalie Gisborne's Work With Me page that gives an overview of each interior design course that Natalie offers. This page is praise-worthy because: The...

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Weekly Swipe – Mumology Movement Sales Page

Weekly Swipe – Mumology Movement Sales Page

3 essential features of a membership sales page.

Swipe File: 10-minute copywriting breakdown of this membership sales page example (for Mumology Movement).

Find out why a membership sales page needs to work so much harder than a course sales page, and the three features that will help you write a membership sales page that converts.

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That Time I Was Interviewed By Carrie Green

That Time I Was Interviewed By Carrie Green

That Time I Was Interviewed By Carrie GreenCarrie Green, from Female Entrepreneur Association has been my business crush since 2014. Back then I was freelancing for digital marketing agencies, writing website copy and SEO'd blog posts. I had no control over the...

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Weekly Swipe – DailyOM Facebook Ad

Weekly Swipe – DailyOM Facebook Ad

Worditude Weekly Swipe DailyOM Facebook AdWelcome to The Weekly Swipe. In this edition, I'm looking at a short, but punchy Facebook ad that caught my attention. Worthy of 5 minutes of your time because: a) It only contains 21 words, yet packs in multiple engagement...

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