Worditude Weekly Swipe

5 minutes of free copywriting tuition for business-builders, every week

Analysing amazing copy is one of the quickest and easiest ways to upgrade your own writing skills. But who has time to wade through a squi-jillion emails, social media posts and web pages every week to find the best examples of online content….oh that’ll be me.

Every week I’ll post a super-speedy value-packed, insight-filled analysis of a piece of copy I’m crushing on.

Weekly Swipe – Natalie Gisborne’s Shop Page

Weekly Swipe – Natalie Gisborne’s Shop Page

Worditude Weekly Swipe Natalie Gisborne's Shop PageWelcome to The Weekly Swipe. In this edition, I am looking at Natalie Gisborne's Work With Me page that gives an overview of each interior design course that Natalie offers. This page is praise-worthy because: The...

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Weekly Swipe – Mumology Movement Sales Page

Weekly Swipe – Mumology Movement Sales Page

3 essential features of a membership sales page.

Swipe File: 10-minute copywriting breakdown of this membership sales page example (for Mumology Movement).

Find out why a membership sales page needs to work so much harder than a course sales page, and the three features that will help you write a membership sales page that converts.

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Weekly Swipe – DailyOM Facebook Ad

Weekly Swipe – DailyOM Facebook Ad

Worditude Weekly Swipe DailyOM Facebook AdWelcome to The Weekly Swipe. In this edition, I'm looking at a short, but punchy Facebook ad that caught my attention. Worthy of 5 minutes of your time because: a) It only contains 21 words, yet packs in multiple engagement...

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Weekly Swipe – Prime Minister’s Letter

Weekly Swipe – Prime Minister’s Letter

Worditude Weekly Swipe The Prime Minister's LetterWelcome to The Weekly Swipe. In this edition I've analysed the Prime Minister's Coronavirus letter sent to all UK households last week. Praise-worthy because: a) The copy strikes the balance between authoritative and...

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What Makes Us Click: 7 Things Humans Want

What Makes Us Click: 7 Things Humans Want

What Makes Us Click: 7 Things Humans WantI’ve taken what I know about human motivation theories, psychology of persuasion, and effective copywriting, and smooshed it all together into an easy-to-remember, and simple-to-implement list of 7 things humans want. When...

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Weekly Swipe – Cards Against Humanity

Weekly Swipe – Cards Against Humanity

Worditude Weekly Swipe Cards Against HumanityWelcome to The Weekly Swipe. In this edition I am worshipping the copy Cards Against Humanity Family Edition. Praise-worthy because: a) The copy is written to such a phenomenally high standard to give something away for...

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