Website privacy policy

1. Introduction

This privacy notice explains how we collect and process your personal data through your use of our sites [https://worditude.vipmembervault.com and https://worditude.co.uk], including any data you may provide when purchasing a product or service, signing up to our newsletter, or participating in a prize draw or competition.

By providing us with your data, you warrant that you are over 13 years of age.

Worditude Ltd is the data controller responsible for your personal data (referred to as “we,” “us,” or “our” in this privacy notice).

Contact Details

  • Full name of legal entity: Worditude Ltd
  • Email address: laura@worditude.co.uk
  • Postal address: 12 Pinewood Close, Kirby Cross, Essex, CO13 0RJ

If you have any concerns about how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection authority (www.ico.org.uk). We would appreciate the opportunity to resolve your complaint directly, so please contact us first.

It is very important that the information we hold about you is accurate and up-to-date. Please inform us of any changes to your personal information by emailing laura@worditude.co.uk.

2. What Data Do We Collect About You

Personal data includes any information capable of identifying an individual. It does not include anonymized data.

We may process the following types of personal data about you:

  • Identity Data: includes your first name, maiden name, last name, username, marital status, title, date of birth, and gender.
  • Contact Data: includes billing address, delivery address, email address, and phone numbers.
  • Financial Data: includes bank account and payment card details.
  • Transaction Data: includes details about payments and other purchase details.
  • Technical Data: includes login data, IP address, browser type/version, time zone, location, OS, and platform.
  • Profile Data: includes username, password, purchases, preferences, feedback, and survey responses.
  • Usage Data: includes information on how you use our websites, products, and services.
  • Marketing and Communications Data: includes your preferences for receiving marketing from us and third parties.

We may also process Aggregated Data from your personal data, which does not reveal your identity and therefore is not considered personal data. For example, we may review your Usage Data to determine the percentage of users accessing a specific website feature.

Sensitive Data: We do not collect any sensitive data about you, including details about your race, ethnicity, beliefs, health, or criminal records.

If we need personal data by law or to fulfill our contract with you, and you do not provide it, we may not be able to provide a product or service you have ordered. If so, we will notify you.

3. How We Collect Your Personal Data

We collect data through various methods:

  • Direct Interactions: You may provide data by filling in forms on our site or by communicating with us by post, phone, email, or otherwise.
  • Automated Technologies: As you use our site, we may automatically collect Technical Data via cookies and server logs. For more details, see our cookie policy.
  • Third-Party Sources: We may receive personal data about you from third parties, including:
    • Analytics providers (e.g., Google) based outside the UK.
    • Advertising networks (e.g., Google AdWords, Facebook) based outside the UK.
    • Providers of payment and delivery services (e.g., Stripe, PayPal, and MemberVault, based in the United States).

4. How We Use Your Personal Data

We will only use your personal data when legally permitted, typically for:

  • Fulfilling our contract with you.
  • Our legitimate interests, where they do not override your rights.
  • Compliance with legal obligations.

We do not rely on consent as a legal basis for processing your personal data, except for email and SMS marketing communications. You may withdraw consent for marketing by emailing laura@worditude.co.uk.

5. Disclosures of Your Personal Data

We may share your personal data with:

  • Service providers for IT and system administration.
  • Professional advisers (e.g., lawyers, accountants).
  • Government bodies that require reporting.
  • Third parties if we sell, transfer, or merge parts of our business.

We require all third parties to respect the security of your data and to process it according to the law.

6. International Transfers

Many of our service providers, including MemberVault, are based outside the UK. We ensure data protection by:

  • Only transferring data to countries with adequate protection levels as deemed by UK data protection law.
  • Using approved contracts, codes of conduct, or certification mechanisms for certain providers.
  • Seeking your explicit consent if other safeguards are unavailable.

Please email laura@worditude.co.uk for more information on data transfer mechanisms we use.

7. Data Security

We have implemented appropriate security measures to prevent unauthorized access, alteration, or disclosure of your personal data. Access is limited to employees, agents, contractors, and third parties on a need-to-know basis, all of whom are bound by confidentiality obligations.

We have procedures in place to handle any suspected data breaches and will notify you and any relevant authorities if legally required.

8. Data Retention

We retain your personal data only as long as necessary for the purposes for which it was collected, including legal and accounting requirements.

By law, we must keep basic customer information (Contact, Identity, Financial, and Transaction Data) for six years after you stop being a customer, for tax purposes.

In some cases, you can request the deletion of your data. In others, we may anonymize it for research or statistical purposes, in which case it may be used indefinitely.

9. Your Legal Rights

Under data protection laws, you have rights regarding your personal data, including the right to:

  • Access your data.
  • Correct inaccurate data.
  • Erase your data.
  • Restrict processing of your data.
  • Object to data processing.
  • Request data transfer.
  • Withdraw consent.

For more information on these rights, visit the ICO’s website at https://ico.org.uk.

To exercise any of these rights, please contact us at laura@worditude.co.uk. We aim to respond within one month.

10. Third-Party Links

Our website may include links to third-party websites. Clicking these links may allow third parties to collect or share data about you. We do not control these sites and are not responsible for their privacy statements. We encourage you to read the privacy notice of every website you visit.

11. Cookies

You may set your browser to refuse some or all cookies or alert you when cookies are being used. Note that some parts of the website may not function properly without cookies. For more information, see our cookie policy.


Updated: 8th November 2024