Conversion Crushers – Discover 5 mistakes that could be repelling clients

Copywriting coach for people selling their expertise and services online

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From Scratch Business Stories

Laura Pearman’s Covid Business Pivot From Photography To Brand Management

Welcome to From Scratch Business Stories, my occasional interview series with tenacious business-builders about starting out, keeping going, and getting this far.

In this episode, branding photographer Laura Pearman shared how the Covid lockdown obliterated her plans for a Grand Tour of the UK, and how after just 48 hours of ugly crying under the duvet she’d formulated a bounce-back plan, and is now fully booked and loving her direction.

We also talked about:

💡 Coming up with new income-generating ideas when you seem all out of options

💡 The impact self-employment has on relationships with friends and family

💡 The long-term effects of over-working, and how Laura P keeps tabs on how hard she’s pushing herself.

Get copywriting help from Laura

From a £3.30 ebook through to the occasional opening to work with me 1-1, this is where you’ll find what’s in stock in my little online shop.

What makes humans click?

7 engagement triggers you can press to get your readers to click, read and buy.

Want to make more money?

… in the same (or less) hours per week?

Want to convert more clients?

Discover (and fix) 5 mistakes that could be costing you sales

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